Content
This is where we share real-world marketing insights from behind the lens and behind the scenes. From production tips to social media strategies, this is where creativity and execution come together. Whether you are looking to sharpen your brand’s story, boost your online presence, or just stay a step ahead, you will find ideas and inspiration you can actually use.
Why You Look Awkward in Front of the Camera
When it comes to content creation, most people focus on what to say. But did you know that 55% of meaningful communication is through body language? Add in the tone of voice, that’s 30% and words themselves only contribute a mere 15% to what people truly take away....
7 Things to Remember when Filming at a Construction Site
Looking to get better at filming construction projects? Filming before-and-after shots for construction projects can be both fascinating and challenging. Capturing the transformation of a space requires careful planning and attention to detail. There are some key...
How Creators Get The Perfect Lighting
What is Neg Fill? Negative fill, often referred to as “neg fill,” is a simple technique that helps you add more drama to your photos and videos by taking away some light. Instead of adding more lights, you use something dark, like a black cloth, to block extra...